• Claxton Creative is proud to say that we’re working with the Modern Media Man Summit to be held in Atlanta to bring men and dad bloggers together with brands.  One of the key relationships that has been worked out with the assistance of Claxton Creative over the past four months is today’s announcement that Chevrolet is going to be the Platinum Sponsor for the event.   We are proud to have been a part of this project as it’s going to make a difference for many in social media, including popular brands.  Which ones will be announced next?  We can’t wait to tell you.
    • Chevrolet becomes Platinum Sponsor for 2010 Modern Media Man Summit
    • Christopher Barger, director, Global Social Media, General Motors attending
    • “Drive To” cars available to limited number of Men/Dads Attending
    • Sept. 9 – 11 Modern Media Man Summit now 51 days away

Sponsorship includes “Drive To” program for selected men/dad bloggers, other fun surprises

ATLANTA—The Modern Media Man Summit Thursday announced that Chevrolet has become the first platinum sponsor for the first-ever blogging conference for men and dads to be held at the Omni Hotel – CNN Center in Atlanta from Sept. 9-11, 2010.

Christopher Barger, director, Global Social Media, for General Motors, who will be in attendance at M3, said sponsorship with Modern Media Man was an easy decision to make.

Chevrolet and General Motors recognize the increasing influence of men and dad bloggers in the marketplace,” Barger said.  “We are looking forward to the Modern Media Man Summit as our opportunity to continue fostering positive relationships between this emerging sector of social media.  Through our relationship, we are providing resources to make this event happen, while at the same time providing Chevrolet vehicles for a ‘drive to’ program, vehicles to test drive at the event, and very likely, a ‘player to be named later.’”

Debbie T. Lawrence, M3’s co-founder Tuesday thanked Chevrolet and GM for its participation in the upcoming event.

“The Modern Media Man Summit was designed to bring big brands together with the increasing number of men and dad bloggers involved with social media,” Lawrence said.   “Bringing GM and Chevrolet to M3 as a Platinum Sponsor far and away exceeds our expectations and we are honored this internationally recognized brand is being so active in our upcoming event.”

Organizers have arranged to bring together the entire men’s marketplace; bloggers, podcasters, videobloggers, online TV and radio broadcasters, social media influencers, consumers and small business owners for the event.

With it’s sponsorship, Chevrolet is providing a limited number of vehicles that will be used by selected men and dads across the country to drive to the Atlanta venue.  During the cross-country adventure, those using the cars will be providing social media updates via such sites as Twitter, Facebook, their blogs, FourSquare and Whrrl as part of their participation.

At the Atlanta event, M3 participants also will have the opportunity to drive a wide-range of Chevrolet vehicles, which could include the Traverse, Equinox, Malibu, Corvette, Camaro and Volt.

Kevin Roy, M3’s other co-founder also said that GM’s Barger, aka @CBarger, will be attending the conference and offering a great opportunities for men and dads to put a face to the name.

“Social media is a great platform for creating relationships online, however, there’s still nothing better than a handshake and the ability to look someone in the eyes and know that you’re working toward establishing long lasting bonds,” Roy said.  “Most guys know Christopher Barger as @CBarger on Twitter.  As of September 9th, they’re going to have the opportunity to get to know him in person which will add significant value to the relationship for Chevrolet and for M3’s individual bloggers themselves.”

Details about event sponsors, a menu of the speakers/panelists, costs for credentials, and venue information are available on www.ModernMediaMan.com.

Modern Media Man Summit

The Modern Media Man organization was founded with the focus of becoming the first dedicated blogging conference in the United States focused solely on the issues facing men and dad bloggers as they pursue their interests in blogging about personal, business and educational issues.  The organization is focused on meeting the needs of bloggers, podcasters, videobloggers, online TV and radio broadcasters, social media influencers, consumers and small business owners, while also bringing them together with key corporate brands affected by the active purchasing power of today’s Modern Media Man.

The M3 Summit will feature a host of recognized speakers; include a variety of essential seminars, panel discussions and keynotes from some of the best known in the industry.   Held in Atlanta, the three-day conference lends a once-a-year opportunity for contact and lead generation, the exchange of ideas, and a look into the heart of men and dad bloggers.  More information about Modern Media Man and the M3 Summit can be found at www.ModernMediaMan.com.

About Chevrolet

Chevrolet is one of America’s best-known and best-selling automotive brands, and one of the fastest growing brands in the world. With fuel solutions that range from “gas-friendly to gas-free,” Chevrolet has nine models that offer an EPA-estimated 30 miles per gallon or more on the highway, and offers two hybrid models. More than 2.5 million Chevrolets that run on E85 biofuel have been sold. Chevrolet delivers expressive design, spirited performance and strives to provide the best value in every segment in which it competes. More information can be found at www.chevrolet.com.